Could you build the machine your sales team works inside?Free GTM Engineering skill check.
The GTM Engineering skill check is five multiple-choice questions, one each on The engine, The ICP as data, Enrichment, Scoring and Compliance. It is free, takes about three minutes, and grades you from Novice to Expert with every answer explained.
- 5 questions
- About 3 minutes
- Free
Choose a course
Every course in the AI Tutor has its own check: five questions, one per topic.
AI at work 10 courses
For the job you already do, with AI in it.
Sign up free to start. Your answers are graded when you finish and saved to your record.
The GTM Engineering skill check.Five topics, one question each.
Question 1 is below exactly as the check asks it. The answer, and why it is right, come with your result.
A go-to-market engineer builds the system that produces conversations: an ideal customer profile as data, lists that rebuild themselves, enrichment with a confidence on every cell, a scoring model with reasons a rep can argue with, outreach with a check before a person sends, routing in minutes, and a dashboard with one number per stage. It is done without code, in spreadsheets, a no-code automation tool and the CRM you already have, with an AI assistant briefed like a colleague.
This 3-minute check tests five judgement calls that decide whether an outbound motion is an engine or a shared inbox: where to look first when replies are low, why a pitch-deck profile cannot build a list, what an enriched cell needs before it can be used in a message, how to handle a rep's objection to a score, and the rule that holds in every jurisdiction you send to.
Five questions, instant results, free student account.
- The engine
Seven stages and the arrows between them; the missing stage is usually the score.
- The ICP as data
A profile the list stage can execute is fields with a source, not a paragraph.
- Enrichment
A value with no source and no confidence is a rumour a rep will repeat.
- Scoring
A score a rep can argue with line by line is a score a rep will use.
- Compliance
Identity, unsubscribe and one suppression list, everywhere, before every send.
A founder asks you to improve the cold-email copy because replies are low. Using the seven-stage engine, the better first move is…
- AWrite down the score and measure the funnel from list to reply by segment, because the copy may be reaching the wrong accounts entirely
- BBuy a larger list from a data vendor so more messages go out
- CRewrite the three templates with stronger subject lines and a compliment in the first line
- DSwitch to a different sequence tool with better open tracking
“Learn AI” means three things.This check tests one of them.
It tests using AI and data in go-to-market work: the ICP as data, enrichment, scoring and compliance. Judgement more than code.
- 01
Machine learning foundations
How models learn from data: the statistics, training and evaluation underneath them.
For you ifyou want to train and judge models, as an ML engineer or data scientist.
Take the Machine Learning check - 02
Applied LLM engineering
Building software on models like Claude and GPT: prompts, retrieval, agents, evals and shipping.
For you ifyou write code and want to build AI features, not train models from scratch.
Take the Generative AI check - 03This check
AI for your job
Using AI tools well in the work you already do: briefing them, checking what comes back, keeping data safe.
For you ifyou do not plan to code and want AI to make the work you do faster and better.
Three steps.About three minutes.
It is free and nothing is booked. Save the report to keep it on your account.
- 01
Pick a course
Any of the 21 courses in the AI Tutor, from Generative AI to AI for Teachers. Each check covers five topics.
- 02
Answer five questions
One question per topic, four options each. Nothing is marked until you finish.
- 03
See your readiness
Your readiness out of 10, a skill map, every answer explained, and the path through the course.
Programmes that build on this check.Your result shows where to start.
Each one teaches GTM Engineering by building, and ends in deployed work graded against a rubric you can read.
Before you start.Three quick answers.
Do I need to be technical?
No. The GTM Engineering course is in the no-code lane: spreadsheets, a no-code automation tool, your CRM and an AI assistant. There is no code in it.
Is this a sales course?
No. Salespeople work the engine; the GTM engineer builds it. The course is about the system, from the ideal customer profile to the dashboard, not about closing.
What happens after the snapshot?
You get an instant read on where you stand. The six-week GTM Engineering course builds your engine component by component and ends with a documented pack someone else can run.
Rather talk to a person?
Tell us what you want to do with AI. We’ll suggest a programme on a 15-minute call.