AI for Marketers
On-brand copy, campaigns and reporting, graded on real briefs.
AI for Marketers is a self-paced online course: 7 hours of recorded sessions across 5 modules, with 4 graded by Nova, Square 1's AI tutor. The founding price is A$45, down from A$90. Start any time and keep your own pace.
- Module 1The tools and the brand voice60 min · graded
- Module 2Copy at scale90 min · graded
- Module 3Campaign planning and creative briefs90 min · graded
- Module 4Reporting and analysis90 min
- Module 5Project: a full campaign90 min · graded
- recorded hours
- 7
- modules, in order
- 5
- deployed projects
- 2
- graded checkpoints
- 4
Who it is for, and what you receive.
Marketers who want AI in their week, done well, graded on real briefs.
You work in marketing.
- 1
The recorded sessions
Taught by an instructor, taken in order at your own pace, yours for twelve months.
- 2
Graded work after every module
Exercises and projects marked by Nova against a rubric you can read, with what you did well and what to fix.
- 3
The projects
Deployed and graded, each one on your record with its repository.
- 4
Your hiring plan
The same six-part plan the bootcamps use, run with the career agent.
- 5
The record and the certificate
Every grade at square1ai.com/u/{handle}; a credential ID that resolves at square1ai.com/verify.
- 6
Nova as your tutor
Help that is about your actual work, because it has read all of it.
The content plan, module by module.
7 recorded hours from an instructor, taken in order at your own pace. Nova grades the work at the end of each module.
-
ChatGPT, Claude, Copilot, Gemini
A brand-voice prompt
Guardrails
The projects.
Each is deployed and graded by Nova against a rubric you can read before you start.
- Project 1
A campaign's copy
Take a live brief from your own job, or the fictional brief for a small skincare brand launching a refill range. Build a brand-voice prompt with guardrails, write the emails, ads and landing page with variants, and edit every draft until it holds the brief.
You hand in- Brand-voice prompt with guardrails
- Campaign copy set with variants
- Before-and-after editing notes
- Short note mapping copy to brief
The rubric requiresEvery piece of copy meets the brief's rubric and stays within the brand-voice guardrails.
- Project 2
A full campaign plan
Plan a campaign you actually need to run, or one for a fictional regional gym chain opening a second site. Set channels, write the creative briefs and copy, and build a reporting template whose numbers you have checked against the source data.
You hand in- Campaign plan with channels
- Creative briefs per channel
- Final campaign copy
- Reporting template with checked figures
The rubric requiresThe plan, briefs, copy and report are complete, match the original brief, and every reported number traces to its source.
What you can do at the end.
AI in your marketing week, done well, with two graded projects on your record.
- 1
Set a brand voice the tools keep to.
- 2
Produce on-brand copy at scale.
- 3
Plan campaigns and write creative briefs with AI.
- 4
Report and analyse with AI checking the work.
- 5
Run a full campaign.
No placement rate is shown, because there are no graduates to count yet. The roles above are what the projects are built for.
Your record at the end.
Every exercise and project is graded by Nova against a rubric you can read, and every grade is kept on one page an employer can open and run. This is what the programme writes to it.
- Graded, line by line
- Nova reads every submission against the brief and the rubric and returns a score, what you did well and what to fix.
- Module by module
- Each module ends in graded work; the next opens when you are ready, on your own schedule.
- Nova remembers
- Help is about your actual work, because the tutor has every submission and every failed exercise of yours.
- One page an employer can run
- Every grade and project at /verify. An employer opens it and runs the code.
- ProjectGraded
A campaign's copy
Every piece of copy meets the brief's rubric and stays within the brand-voice guardrails.
- ProjectGraded
A full campaign plan
The plan, briefs, copy and report are complete, match the original brief, and every reported number traces to its source.
- Every moduleGraded
4 graded checkpoints
Each module ends in work Nova grades line by line against a rubric you can read.
- AfterKept
Your hiring plan
Target roles, the gap map, the proof to send, weekly actions and an interview log.
The entries, not the grades: those are yours to earn. The page lives at /verify and an employer needs no account to open it.
4 entries, at your own pace. Reserving a spot holds the founding price.
Pre-orderHow we help you find a job.
Proof, not a certificate: the projects you deployed are the thing you show, and the tools below are yours to use.
The whole plan on a few pages: the parts, the projects, the gates and the price. We email it to you.
Get the booklet- 1
Your hiring plan
The same six-part plan the bootcamps use: target roles, the gap map, the proof to send, weekly actions, an interview log, the outcome. You run it with the career agent.
- 2
A record an employer can run
Your graded projects on /verify. An employer opens it and runs the code.
- 3
The career agent
Paste a real job posting at /career and it maps the role to your graded work and what to do next.
- 4
The roles directory
Every role we prepare people for, what it pays and what it asks, at /roles.
- 5
A path to the live cohort
If you want the instructor, the gates and the hiring sprint, the bootcamp on the same subject is one waitlist away.
Questions people ask.
About AI for Marketers, answered from the plan on this page.
- AI for Project Managers · 6.5 h on demand
- AI for Finance · 6.5 h on demand
- AI for Sales · 6.5 h on demand
Founding spots are open. Hold yours.
Recorded by an instructor who does this work, graded by Nova. Spot holders hear the opening date first, and nothing is charged before you confirm.
- AI in your marketing week, done well
- Two graded projects on your record